Asian Americans or Asian from Overseas represent 80% of my business.
Out of those 80%, 50% are of my business are from listings, and the other 50% are from buyers.
Being the first generation Asian American growing up watching my mother as an hard bargainer, bargain on simple daily life merchandises to Real Estate properties, I learn from the best! I was taught to be frugal, not to waste any food, energy, unused napkins, goods, and always be conservative with my spending. My upbringing has benefit me more ways than one, and it is no wonder today that I can relate to my Asian buyers.
Handling Asian clients is an art itself! Even though Manhattan New York is as diverse as an US city can be. We hear different dialogues all day long and we try to be as diversify as possible! Knowing how to use Chopsticks properly or speaking one or two words of Asian language does not help you understand Asian clients. It is important for sales person to know what the Asian person's background is, where they come from, and their specific style of spending, culturally, and how assimilated into American culture. Understand these issues can help a sales person in more ways than one, Especially Asian buyers are serious negotiators!
Here are some of my working experiences with Asian buyers:
- Majority of Asian buyers do not get emotional, they do not have happiness or 'I want this' property written on their face. Mathematics over emotion.
- Asian buyers are very financial savvy, please do your homework of neighorhood comparables before blabbing!
- Majority of the Asian buyers buy for their children, the next generation.
- Asian buyers are not into small talks or chit chats that you think you are doing to build rapport.
- Price is important, yearly maintenace fee and the Real Estate taxes is important too.
- Expect to be a long and hard negotiation, we keep our cards close and proceed cautiously!
- Always provide them options, choices, bottomline prices just do not work for them. Be ready to give more than you expect.
- If all possible, have your buyer brokerage agreement signed. It will help you sleep easier at night.
- 中文網站: http://www.GoldHouseUSA.com
- Sell to Asian American or Oversea Asian clients
- Manahattan New York Real Estate
If you are a seller that would like to have your property showcase to our oversea buyer connection. Please contact us now at (646)644-6929.
If you are a buyer that speaks Chinese and would like work with someone that speaks your Chinese dialect, call us now at (646)644-6929. We are both English and Chinese Speaking Real Estate agents under one of the most successful Manhattan Brokerage firm Prudential Douglas Elliman with extensive market knowledge. In addition, we specialize in connecting the local Manhattan sellers with both local and international buyers with our preferred buyer networks. Call us today at (212)321-7122 or (917)837-8869.
Copyright © 2009 by Eileen Hsu: *Working with Asian American Clients Tips!*
Twitter: EileenHsuNYC
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Eileen Hsu 許雅嵐 (email: EHSU(@)elliman.com)
We specialize in Manhattan New York Condominiums, townhouses, condops and cooperatives. We are condominium residents ourselves so we understand the Manhattan New York condominium community. We also enjoy all Manhattan neighborhoods, especially Upper West Side, Lincoln Square, Midtown East, Murray Hill, Financial District, Chelsea, Fifth Avenue, Greenwich Village, Nolita and etc just to name a few. If you or you know someone that may be interested in selling, buying or leasing their Manhattan New York condo, call us today (917)837-8869 or (646)644-6929 and we can discuss your specific Real Estate needs in private. Thank you.
To read more about Manhattan New York Real Estate, click on our websites below:
Manhattan New York Condo Specialists or Chinese Speaking Real Estate Agent
Hi Eileen: Thanks for the tips - I always learn something new here!
:)
Eileen,
Looks like good advice....and I am seeing some new ideas in the way you present your post....
Hi Matt - Thank you for stopping by, yes Active Rain is an AMAZING community with loads of great information!
Lori ~ YES! THANK YOU for noticing my new blog format and revision! It is always good to maximize the blog!
Sounds like the Asian & Hispanic market has the same traits
thanks for the tips....I have 2 new clients, one Korean couple and a chinese investor. This certainly helps
You are right Fernando, Hispanics, Latin, Italian or many other foreign culture has very similar traits in negotiation in my working experience! Especially all love family and strong family ties!
Karen - Good luck with the Korean couple and the Chinese investor! :)
Very interesting list! Appreciated you commenting, here, and learned a lot. Thank you!
I was looking for a Sonny Kwan comment and didn't see it, hopefully tom-or-row!
Hi, Eileen,
It is always an advantage to learn more about different cultures before working with them, some of the little things are ok to us, it may offend the others. Preparations never go wrong. Thanks.
Eileen - great tips - have worked with Asian Americans and you are right on the money and so are they...